Social Media Manager · Meta Ads Specialist · Content Strategist

Aashir Ahmed

I help brands grow online with strategy,
paid ads, and content that actually converts.

4+ Years Meta Ads Organic Growth Content Strategy Lead Generation
Let's Work Together Explore My Work
↓

Introduction

About Me

Hi, I'm Aashir Ahmed. I'm a Social Media Manager and Meta Ads Specialist who genuinely believes that great content should do more than look good — it should work.

Over the past 4+ years, I've worked with agencies and brands to build strong digital presence. Not through guesswork, but through clear strategy, data-driven execution, and paid campaigns that deliver measurable ROI.

Currently managing multiple clients at 4Orbits — driving 2M+ views, 1,700+ leads, and consistent brand growth across Instagram and Facebook.

Aashir Ahmed

Career

Professional Experience

Social Media Manager 4Orbits
📅 Oct 2025 – Present 📍 Karachi 🏢 Agency

Managing social media accounts for multiple agency clients across Instagram and Facebook. Full ownership of content strategy, paid campaigns, and performance reporting.

  • Manage and grow social media accounts for multiple clients across Instagram and Facebook
  • Plan content calendars, develop post and reel ideas, and ensure consistent brand presence
  • Plan and execute Meta Ads campaigns to drive reach, engagement, and lead generation
  • Handle community management, monitor analytics, and optimize performance using Meta Business Suite

Results

2.1M+
Instagram Views
1,757
Leads Generated
136+
Ad Campaigns
Social Media Manager Tijarat News
📅 Dec 2024 – Sep 2025 📍 Karachi 🏢 Media

Developed and executed end-to-end social media campaign strategies across Instagram, Facebook, TikTok, and YouTube.

  • Developed and executed end-to-end social media campaign strategies across all platforms
  • Directed the content calendar and creative production pipeline
  • Maintained consistent brand voice and aesthetic across Instagram, Facebook, TikTok & YouTube
  • Managed Meta Ads campaigns to boost content reach and audience engagement
Officer — Marketing & Promotion Imtiaz
📅 Feb 2022 – Sep 2024 📍 Karachi 🏢 Retail

Managed brand reputation and promotional campaigns for one of Pakistan's leading retail chains.

  • Managed high-volume customer inquiries across multiple channels
  • Synthesized customer feedback to identify promotional pain points
  • Provided actionable reports to Marketing and Operations teams
Social Media Executive HM Communication
📅 Feb 2021 – Dec 2021 📍 Karachi 🏢 Agency

Managed content workflow for multiple client brands, ensuring consistent delivery and performance.

  • Scheduled 40+ posts weekly across 4-5 client channels using Hootsuite & Buffer
  • Executed Meta Ads boosted posts to increase brand visibility
  • Managed daily community management and post performance monitoring

Portfolio

Case Studies

Real results from real campaigns. Here's what happens when strategy meets execution.

Instagram Growth & Content Management

Fitness Brand — Agency Client (4Orbits)

Instagram Insights
Instagram Insights 2
Instagram Insights 3

The Challenge

The brand needed consistent, high-quality content to grow their Instagram presence and reach a wider audience beyond their existing followers.

What I Did

Managed complete Instagram presence — content calendar planning, reel creation, story management, hashtag strategy and community engagement. Focused on reaching non-followers through organic and targeted content.

2.1M+
Total Views (28 days)
332.7K
Instagram Reach
11.7K
Content Interactions
982
New Followers
54.8%
Reach from Non-Followers
215
Content Pieces (1 week)

Facebook Growth & Community Management

Fitness Brand — Agency Client (4Orbits)

Facebook Insights
Facebook Insights 2
Facebook Insights 3

The Challenge

Managing Facebook presence for a fitness brand required consistent posting, community engagement and driving page visits and follows.

What I Did

Handled full Facebook management — posts, stories, reels, community replies and performance tracking using Meta Business Suite. Focused on maximizing organic reach and engagement.

1.2M
Facebook Views
482K
Unique Viewers
2.3K
Interactions
7.7K
Page Visits
214
New Followers
400K
Weekly Reach

Meta Ads — Lead Generation Campaigns

Fitness Brand — Agency Client (4Orbits)

Meta Ads
Meta Ads 2
Meta Ads 3

The Challenge

The brand needed consistent lead flow through paid campaigns with controlled cost per lead across multiple campaign objectives.

What I Did

Managed end-to-end Meta Ads campaigns — audience targeting, ad creative setup, A/B testing, budget allocation and performance optimization across Facebook & Instagram.

136+
Campaigns Managed
1,757
Total Leads
2.1M+
Total Impressions
Rs 118
Cost per Lead (best)
252
Leads (single campaign)
Rs 2.2L
Total Ad Spend Managed

What I Offer

Services

Everything I build is intentional, backed by data, and designed to deliver results that last.

🎯

Social Media Strategy & Growth

A tailored growth strategy built on research, not assumptions. I manage your complete social media presence across Instagram, Facebook & TikTok — from content calendars to community management and monthly analytics reports.

📊

Meta Ads Management

End-to-end paid advertising on Facebook & Instagram. Campaign setup, precise audience targeting, A/B testing, budget optimization, and detailed ROI reporting. Proven results with 136+ campaigns managed.

✏️

Content Creation & Systems

On-brand graphics, reels, captions and hashtag strategy using Canva and CapCut. I build structured content systems that make showing up consistently feel effortless for your brand.

📈

Performance Analytics & Reporting

In-depth performance tracking across platforms using Meta Business Suite, GA4, and Hootsuite. Monthly reports with actionable insights to continuously improve your digital strategy.

Let's Work Together

Ready to Grow
Your Brand?

Whether you need social media management, Meta Ads, or a complete digital strategy — I'm here to deliver real, measurable results.

✉️ [email protected] 💬 WhatsApp 🔗 Contra Profile